How is Nike (NKE) doing?
Nike is a company in the apparel, footwear & accessories industry, based in Beaverton, OR, worth $51.4B. Here is how its shares and business compare with the rest of the market, and where it shows up on our dashboards.
Updated Oct 9, 2026
Weak
Nike shares are down 50% over the past year, 57 points behind the S&P 500. Its type is Sleepy Staple. Among large US stocks and funds it ranks in the 2nd percentile on market beat, the 60th on staying power and the 2nd on business growth. It appears on 16 of our dashboards, including 3rd on “Who beat, and did it stick?” and 5th on “Who beats estimates every quarter?”.
Compare with ONON · LULU · DECK · UA · UAA · BIRK
Financials, earnings and news on Stox ›The past year
Price against the S&P 500, each set to $100 a year ago. Score is its weekly rank against the market. Select a tile for that score month by month.
What kind of stock is it?
Its type on Stox Atlas, from its four scores: beating or lagging the market, a steady or erratic rank, a growing or slowing business, and whether buyers or sellers lead.
Sleepy Staple
Lagging steadily on a soft business, with light selling. Slow and predictable.
Sleepy Staple since Sep; Broken Year before that.
Also Sleepy Staple (80 in all): UAA · UA · BBWI · BRBR · LULU · BAX
How is it doing against its group?
Its group is Retail, 41 large US stocks and funds whose prices tend to move together. Consumer-discretionary retail — the spending-cycle book.
Nike is −50% over the past year, against +1% for the rest of the group and +16% for the S&P 500. It ranks 39th of 41 in Retail.
How much does it move?
Its typical daily move, against its own past year, the market and other large stocks. Swings describe risk, not direction.
About usual Nike typically moves 3.2% in a day, about usual for it, and it swings less than 50% of large US stocks.
NKE on our dashboards
Every question where Nike appears, in the order of the home page, with its reading and place in that table. Select a question to open it with NKE highlighted. Select a column to sort.
| Question | Reading | Place | Details |
|---|---|---|---|
| How far are stocks from their highs? Market health | 2Slowing | 19 of 60 | Below high −50% · Days since high 241 · 1Y change −50% |
| What are this year’s biggest winners and losers? What’s leading | 3Bottom | 44 of 60 | This year −46% · vs S&P −60 pts · Past month −5% |
| Which companies are most exposed to China? The economy and rates | 56Notable | 16 of 35 | Share of sales 12.9% · China sales $5.8B · 3-year change −1.9 pts |
| Which stocks are analysts upgrading and downgrading? Events | 3Downgraded | 55 of 60 | Upgrades 1 · Downgrades 2 · Latest change Freedom Broker: Sell to Buy, Oct 2 |
| Who beat, and did it stick? Earnings | 100Beat | 3 of 60 | Next day −1.0% · Next month +4.2% |
| Who beats estimates every quarter? Earnings | 9912 in a row | 5 of 60 | Run 12 · EPS beats 12 of 12 · Sales beats 9 of 12 |
| Which companies do analysts expect to grow fastest? Earnings | 88Fast | 58 of 60 | EPS growth +26% · This year 1.68 · Next year 2.11 |
| Which stocks keep losing? Leading stocks | 9532 of 52 wks | 28 of 60 | vs S&P, 1Y −65 pts |
| Which companies are built to last? Business quality | 67Solid | 32 of 60 | Steady margins 69 · Reliable cash 59 · Balance sheet 72 |
| Which stocks are cheap for their growth? Value | 91Cheap | 57 of 60 | PEG 0.83 · Forward P/E 21.2× · Expected EPS growth +26% |
| Which stocks are cheap against their own history? Value | 100Cheap | 6 of 60 | P/E now 16.6x · 10-yr median 31.6x · Earnings, 1Y +7% |
| Which S&P 500 stocks pay the highest dividends? Dividends and buybacks | 99Stretched | 38 of 60 | Yield 4.6% · Dividend growth, 5Y +10% a yr · Per share 1.64 |
| Which dividends are safe? Dividends and buybacks | 45Watch | 41 of 80 | Yield 4.6% · Paid out of earnings 99% · Reliable cash 59 |
| Which companies raise their dividend every year? Dividends and buybacks | 87Long run | 54 of 60 | Years raised 24 years · Growth, 5Y +10% a yr · Yield 4.6% |
| What is Congress trading? Who’s buying and selling | 3Sold | 29 of 60 | Buying 0 · Selling 3 |
| Where is trading volume surging? Who’s buying and selling | 94Heavy | 33 of 60 | vs normal 1.4x · Traded a day $1.5B · 5D +2.5% |
Go deeper on Stox
NKE’s full profile: financial statements, earnings and analysts’ estimates, valuation against its sector, recent news with a summary, and its scores in detail.
How to read this page
How it’s measured. Scores from Stox rank the stock against about 1,200 S&P 500, Nasdaq-100 and Russell 1000 stocks and popular funds, where 100 is best; market beat and staying power use prices, business growth uses revenue, margins and cash flow. Readings on other dashboards come from this site’s pages.
Sources. Daily prices and company financial statements from Financial Modeling Prep; scores and co-movement groups from Stox.
Scores are percentiles: 80 means the stock ranks above 80% of the others on that measure. They describe the recent past and are not advice or a forecast.
Its type follows Stox Atlas: each of the four scores is split at 50. “Steady” means its rank has held, high or low, so it says nothing on its own about direction.
Its group is the cluster of large US stocks whose prices have moved together over five years, with the market’s own moves taken out. The typical daily move is the average true range over 14 days, a measure of how far the price travels in a day including overnight gaps.
For financial statements, earnings and news, see NKE’s full profile on Stox.
This page is information, not investment advice. About our data and methods ›