‹ All questions

STZ vs Boston Beer: which stock is doing better?

STZ and Boston Beer are business rivals. Where they compete: US premium/craft beer and hard cider/seltzer competing directly for same high-end beer consumer. Here is how the two stocks, and the businesses behind them, compare over the past year.

Updated Oct 9, 2026

28
SAM P3

SAM ahead

On Stox’s P3 score, which combines market beat, staying power and business growth, Boston Beer rates 28 and STZ 15. Over the past year STZ is −14% and Boston Beer −23%, against +16% for the S&P 500. Boston Beer has grown revenue faster, +1% against −10%. STZ swings less, about 2.8% on a typical day against 3.7%. By type, STZ is a Broken Year and Boston Beer a Falling Knife.

STZ P3 15SAM P3 28Both in Staples / low-vol

The past year

STZ against SAM, each set to $100 a year ago. Select a measure in the table below to chart it for both.

STZ against SAM, past year
$100 a year ago. STZ −14%, SAM −23%.
80100120NovDecJanFebMarAprMayJunJulAugSepOct
STZSAM

STZ and SAM side by side

Ahead marks the stronger reading on each line; for the typical day and the deepest fall it marks the steadier stock. Select a row with a chart to see both over the year.

MeasureSTZSAMAhead
Past 3 months
Share price change
−9%−1%SAM
Past month
Share price change
−1%+1%SAM
Revenue growth
Past four quarters against the year before
−10%+1%SAM
Operating margin
Operating profit as a share of revenue, past four quarters
31%6%STZ
Deepest fall
From a high, past year
−32%−38%STZ, held up
Market value
What the market values the company at
$20.9B$1.8B
Type
Its Stox Atlas type
Broken YearFalling Knife
Group
Stocks it moves with
Staples / low-volStaples / low-volSame group

How to read this page

How it’s measured. Scores from Stox rank each stock against about 1,200 large US stocks and funds, where 100 is best; P3 combines market beat, staying power and business growth. Returns are share-price changes. The typical day is the average true range over 14 days as a share of the price, averaged over the past year.

Sources. Daily prices and company financial statements from Financial Modeling Prep; scores and curated rivals from Stox.

A higher score describes a stronger past year, not what comes next.

Rivals are chosen by the markets the two businesses compete in, not by sector labels.

For financial statements, valuation and news, see STZ and SAM on Stox.

This page is information, not investment advice. About our data and methods ›

More head-to-heads

See all questions ›