How is General Mills (GIS) doing?

General Mills is a company in the packaged foods industry, based in Minneapolis, MN, worth $17.2B. Here is how its shares and business compare with the rest of the market, and where it shows up on our dashboards.

Updated Oct 9, 2026

P3 score

Weak

General Mills shares are down 35% over the past year, 44 points behind the S&P 500. Its type is Falling Knife. Among large US stocks and funds it ranks in the 6th percentile on market beat, the 38th on staying power and the 14th on business growth. It appears on 5 of our dashboards, including 5th on “Which S&P 500 stocks pay the highest dividends?”.

$32.29−35% in a yearWorth $17.2B

Compare with KHC · CAG · CPB · SJM · MDLZ · POST · MKC

Financials, earnings and news on Stox ›

Past year

The past year

Price against the S&P 500, each set to $100 a year ago. Score is its weekly rank against the market. Select a tile for that score month by month.

GIS against the S&P 500, past year

$100 a year ago. General Mills −35%, the S&P 500 +16%.

GISS&P 500

What kind of stock is it?

Its type on Stox Atlas, from its four scores: beating or lagging the market, a steady or erratic rank, a growing or slowing business, and whether buyers or sellers lead.

Falling Knife

LaggingErraticSlowingBought

Lagging erratically on a soft business, with buyers trying to catch it.

NovDecJanFebMarAprMayJunJulAugSepNow

Falling Knife since May; Bottom Fished before that.

Also Falling Knife (55 in all): SAM · T · MDLZ · PPC · CPB · KHC

EmbracedToppingAccumulatingRejectedStable rankBellwetherDistribution TopCoiled SpringWallflowerHolding rankFaith TradeRolling OverBottom FishedSleepy StapleUnsteady rankHot HandChurning WinnerTurning UpShow-Me GrowerBouncy rankSpeculative PopExhausted RallyFalling KnifeBroken Year

How is it doing against its group?

Its group is Staples / low-vol, 35 large US stocks and funds whose prices tend to move together. Consumer staples and low-vol dividend payers — the bond proxy.

GIS, past year−35%33 of 35 in the group

Rest of the group−6%equal-weighted

S&P 500+16%past year

General Mills is −35% over the past year, against −6% for the rest of the group and +16% for the S&P 500. It ranks 33rd of 35 in Staples / low-vol.

GISRest of the group

Best in the groupIRDM Iridium Communications+140%KO Coca-Cola+33%PM Philip Morris International+30%

Worst in the groupFLO Flowers Foods−54%CPB Campbell's−37%TMUS T-Mobile US−34%

Its closest rivalsKHC Kraft Heinz−11%CAG Conagra Brands−28%CPB Campbell's−37%SJM J.M. Smucker+13%MDLZ Mondelez International−2%

All defensive stocks ›Staples / low-vol on Stox ›

How much does it move?

Its typical daily move, against its own past year, the market and other large stocks. Swings describe risk, not direction.

About usual General Mills typically moves 3.1% in a day, about usual for it, and it swings less than 69% of large US stocks.

Typical day3.1%about $1.01 a share

Its usual2.6%about usual, 1.2× its year’s average

Against the S&P 5002.4×the index’s typical day is 1.1%

Unusual day±6.3%twice its typical day

Deepest fall, past year−36%now 35% below its high

In the S&P’s down weeks39%of the index’s fall, three years; beta -0.1

Typical daily move (ATR)Its year’s average 2.63%

GIS on our dashboards

Every question where General Mills appears, in the order of the home page, with its reading and place in that table. Select a question to open it with GIS highlighted. Select a column to sort.

Question	Reading	Place	Details
How much are stocks swinging? Market health	88Stormy	28 of 60	Daily move now 1.8% · Usual 1.6% · 1M change −10%
How far are stocks from their highs? Market health	14Slowing	56 of 60	Below high −35% · Days since high 250 · 1Y change −35%
Which stocks are setting new lows? Market health	7Bottom	14 of 33	1Y −35% · 3M −12% · Days at a low 3
Which S&P 500 stocks pay the highest dividends? Dividends and buybacks	81Stretched	5 of 60	Yield 7.3% · Dividend growth, 5Y +4% a yr · Per share 2.44
What are insiders buying? Who’s buying and selling	62Selling	22 of 60	Sold $197K · Who Segment President

Go deeper on Stox

GIS’s full profile: financial statements, earnings and analysts’ estimates, valuation against its sector, recent news with a summary, and its scores in detail.

Open GIS on Stox ›All 16 types on Atlas ›Its group on Stox ›

How to read this page

How it’s measured. Scores from Stox rank the stock against about 1,200 S&P 500, Nasdaq-100 and Russell 1000 stocks and popular funds, where 100 is best; market beat and staying power use prices, business growth uses revenue, margins and cash flow. Readings on other dashboards come from this site’s pages.

Sources. Daily prices and company financial statements from Financial Modeling Prep; scores and co-movement groups from Stox.

Scores are percentiles: 80 means the stock ranks above 80% of the others on that measure. They describe the recent past and are not advice or a forecast.

Its type follows Stox Atlas: each of the four scores is split at 50. “Steady” means its rank has held, high or low, so it says nothing on its own about direction.

Its group is the cluster of large US stocks whose prices have moved together over five years, with the market’s own moves taken out. The typical daily move is the average true range over 14 days, a measure of how far the price travels in a day including overnight gaps.

For financial statements, earnings and news, see GIS’s full profile on Stox.

This page is information, not investment advice. About our data and methods ›

Full profile on Stox ›Consumer staples stocks ›KHC · Kraft Heinz ›CAG · Conagra Brands ›CPB · Campbell's ›SJM · J.M. Smucker ›