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Dollar General vs Dollar Tree: which stock is doing better?

Dollar General and Dollar Tree are business rivals. Where they compete: small-box extreme-value / dollar-store retail, direct format and customer overlap. Here is how the two stocks, and the businesses behind them, compare over the past year.

Updated Oct 9, 2026

65
DG P3

DG ahead

On Stox’s P3 score, which combines market beat, staying power and business growth, Dollar General rates 65 and Dollar Tree 33. Over the past year Dollar General is +30% and Dollar Tree +35%, against +16% for the S&P 500. Dollar General has grown revenue faster, +5% against −20%. Dollar General swings less, about 3.2% on a typical day against 3.7%. By type, Dollar General is a Hot Hand and Dollar Tree a Speculative Pop.

DG P3 65DLTR P3 33Both in Retail

The past year

DG against DLTR, each set to $100 a year ago. Select a measure in the table below to chart it for both.

DG against DLTR, past year
$100 a year ago. DG +30%, DLTR +35%.
100120140NovDecJanFebMarAprMayJunJulAugSepOct
DGDLTR

DG and DLTR side by side

Ahead marks the stronger reading on each line; for the typical day and the deepest fall it marks the steadier stock. Select a row with a chart to see both over the year.

MeasureDGDLTRAhead
Past 3 months
Share price change
+3%−6%DG
Past month
Share price change
+3%−0%DG
Revenue growth
Past four quarters against the year before
+5%−20%DG
Operating margin
Operating profit as a share of revenue, past four quarters
5%8%DLTR
Deepest fall
From a high, past year
−35%−38%DG, held up
Market value
What the market values the company at
$28.1B$22.8B
Type
Its Stox Atlas type
Hot HandSpeculative Pop
Group
Stocks it moves with
RetailRetailSame group

How to read this page

How it’s measured. Scores from Stox rank each stock against about 1,200 large US stocks and funds, where 100 is best; P3 combines market beat, staying power and business growth. Returns are share-price changes. The typical day is the average true range over 14 days as a share of the price, averaged over the past year.

Sources. Daily prices and company financial statements from Financial Modeling Prep; scores and curated rivals from Stox.

A higher score describes a stronger past year, not what comes next.

Rivals are chosen by the markets the two businesses compete in, not by sector labels.

For financial statements, valuation and news, see DG and DLTR on Stox.

This page is information, not investment advice. About our data and methods ›

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